Film school trailers: Ghost Dog

Official trailer:

Student-made trailers:

All of the trailers (necessarily) reduce the film to a smaller number of themes/issues than the whole film. What do they share? How do they differ? Which of the student films do you think is the most “professional”? What seems to be the “get” that the four trailermakers seem to be working as a way to draw people to see the movie (which is of course the function of a trailer: box office). What issues that have come up in class do all the trailers miss/ignore?

Finally, a Jim Jarmusch interview is here. I hope that something(s) surprised you about his pre-production process? What? (If nothing, lie and pretend you were surprised.)